Your AI Transformation Partner
AI your team will actually use
Magnetic AI helps UK SMEs find useful ways to apply AI, starting with the work your team already does every day. We help you spot time leaks, build useful tools, train your people and put clear guardrails in place.
- Practical AI workshops
- Custom AI tools and workflows
- Team training and governance
Map time leaks
Admin, reporting, re-keying…
Build the right tools
Custom GPTs, automations…
Train the team
Safe, confident AI use…
UK
SME focused
Free
discovery call
Plain
English always
Most businesses do not need more AI tools. They need a clearer starting point.
New AI tools appear every week. Your team may already be using ChatGPT, Copilot, Claude or Gemini, but that does not mean AI is properly embedded in the business. The real issue is usually much simpler: nobody has mapped where time is being wasted.
Too many tools
Your team is surrounded by AI options, but nobody is sure which ones matter.
No clear process
AI gets added to messy workflows instead of fixing the work itself.
Nervous teams
People worry about what AI means for their role, their judgement and their value.
No shared rules
Different people use different tools in different ways, often without clear data boundaries.
A clear, calm way to get started
Listen
We start by understanding your business, your team and the work that takes up the most time. No assumptions, no prescriptions.
Map
We identify the tasks, workflows and processes where AI could make a genuine difference and rule out the ones that are not worth it yet whilst ensuring EU AI Act and ISO 42001 compliancy.
Build
We create the tools, training or policies that fit the actual work. Simple, tested and built around what your team will genuinely use.
Support
We stay involved. As your team grows in confidence and your business changes, we help you adapt and keep things working well.
Trusted by businesses that want practical AI, not hype
Apex HR
Apex HR wanted to explore AI without losing the human approach that made the business trusted by its clients. Magnetic AI worked with the leadership team to shape the AI strategy, identify useful workflows and build a clearer plan for safe adoption.
Outcomes
- Clearer AI roadmap
- Better understanding of practical use cases
- Improved digital direction
- Governance and safe-use thinking
- Ongoing strategic support
- Automated Admin Functions
- Custom AI Enabled Apps
Jake takes time to understand a business properly. Not just what it does, but what it stands for, where it's heading, and what matters most right now. Implementing AI into our workflow we are saving 20 hours per week and more exciting improvements and innovations on our roadmap ahead.
Kevin Miller
Chief Humanity Officer, Apex HR Ltd
We can't recommend Jake and Magnetic AI highly enough. Having looked at AI independently and not really knowing how it works, what it can do, or even what we might think about using it for, we have truly utilised Jake's knowledge and expertise, we are now using AI....without being frightened of it!
Jamie Shewbrook
Director, Westcountry Tiles & Bathroom Ltd
Jake really understood the importance of maintaining the human touch in everything we do, while also making sure any use of AI is safe, appropriate and compliant. The discussion helped us understand where to focus first, how to move forward sensibly, and how to make practical improvements that support both our team and the people we care for, I cannot recommend Jake enough.
Robin Vacquier
Director, Support-Ed Ltd
Trusted by businesses across the UK
Practical AI support, built around your business
Whether you need a workshop, training, custom tools or governance support, the work starts with the same question: what is wasting your team's time?
Free Discovery Call
A 30-minute conversation to understand your business, your current AI use and the jobs slowing your team down.
Learn moreAI Workshops
Hands-on sessions to map workflows, identify use cases and create a practical next-step plan.
Learn moreCustom AI Tools
Custom GPTs, document assistants, workflow apps and internal tools built around real business tasks.
Learn moreAI Training
Plain-English training for teams using ChatGPT, Copilot, Claude, Gemini and other AI tools.
Learn moreAI Governance
AI policies, acceptable-use guidance, data rules, review points and safe-use controls.
Learn moreOngoing Support
Review, improvement and support so AI continues to work as your business changes.
Learn moreGetting started
Personalised AI Session
£150 · 90 minutes
A session shaped around your role. We spend the first 20 minutes checking your current setup and use case, then build the rest around how you actually work — no one-size-fits-all.
Micro AI Project
From £250
For focused setup tasks, simple tools, custom GPTs or workflow improvements.
AI Workshop or Sprint
From £750
For process mapping, use-case planning, team alignment and a clear action plan.
Implementation Support
Scoped after discovery
For custom tools, training, governance, workflow apps and ongoing support.
Is your business ready for AI?
Take our free AI Readiness Assessment and discover where your business stands — with a personalised report and practical advice tailored to you.
- Takes less than 5 minutes
- Radar chart showing your AI readiness vs UK SME benchmark
- Personalised next steps — completely free
Sample AI Readiness snapshot
How does your AI governance stack up?
The EU AI Act is already in force. Most UK SMEs have significant governance gaps and don't know it. Our free AI Governance Healthcheck tells you exactly where you stand — and what to do about it.
- 16 questions mapped to the EU AI Act and ISO 42001
- Red / Amber / Green gap analysis across 11 governance domains
- Prioritised action list — not just a score
Sample governance gap snapshot
Get your personalised AI strategy — in 60 seconds
Answer three quick questions and our AI will generate a tailored strategy snapshot for your business.
Your free AI Strategy Snapshot
Tell us a little about your business and we'll show you exactly where AI can make the biggest difference — tailored to you, not generic advice.
Thinking from Magnetic AI
How to Get More from Claude: A Practical Guide for Small Business Owners
Four levels of Claude — from basic settings and Memory to Claude Code and automated workflows. A practical guide for UK SME owners.
Read moreHow to Help Your Team Feel Safe Using AI
Most AI adoption problems aren't technical. They're human. Here's how to build psychological safety around AI in your SME.
Read moreThe small business guide to custom GPTs
Step-by-step guidance and eight real examples to help UK SMEs build Custom GPTs that save time on repeated tasks.
Read more